If traveling is your passion, and you want to share that passion with the world, a digital travel magazine is the best platform out there for you. Through this publication, you will be able to share your wealth of knowledge and fresh ideas with the world by learning how to start a travel magazine.
Not to mention, a successful magazine can become a great source of income. And what could be better than making money by doing what you enjoy the most?
If you would love to start your own travel mag, but you’re not sure where to start, don’t stress. We have all the info you need right here to learn how to start a travel magazine.
Keep reading for a nifty guide about how to start a magazine that will stand out and stand the test of time, too. Let’s dive in!
Identify Your Travel Niche
When it comes to starting a magazine that focuses on travel, you’ll need to get specific. Although there are tons of things to say about travel in general, in order to attract an audience that will stick with you through the years, identify a niche and stay with it.
For example, you could focus on backpacking, traveling as a family, traveling solo, or traveling for thrill-seekers. Subjects like these will keep your brand specific and digestible. The best way to start a travel magazine is by focusing on a niche first and then growing your audience later.
Honing in on one area of travel will help you make that sure you’re producing great content, too. If you try to be an expert on everything, your coverage will be weak. So, choose a niche, and be the best in that subject!
Figure out Who Your Audience Is
Once you’ve honed in on which subject speaks to you, you can identify exactly who your target audience will be. From there, do some research on what makes this group of people tick.
What kind of writing style do they respond to best? What kind of magazine webpage layout would they enjoy?
Allow your target audience to inform each and every decision you make with your travel mag moving forward. After all, this magazine isn’t for you- it’s for them!
Make a Financial Plan
Learning how to start a travel magazine is surprisingly affordable, but continuing to run one can be a challenge. The key to a strong financial plan is to start by gathering funding close to home and branch out from there.
Rounding up cash from friends and family to make your dreams of starting a magazine come true is a great place to start. Really, your goal should be to develop a strong prototype that will attract future investors outside of your close inner circle. Once you have a great mock-up to present, you can showcase your brilliant idea to others in order to receive the kind of financial investments that will keep your show on the road long-term.
Don’t Expect Immediate Success
When it comes to figuring out how to make a magazine successful, patience plays a big role. After all, good things come to those who wait! Additionally, it takes time at first to learn how to start a travel magazine. Once you have your first issue out it gets a lot easier!
If you adopt a restlessly keen attitude, you’re much more likely to give up when you don’t see immediate results. Impatience can truly be a form of self-sabotage when you start a travel magazine.
So, make sure to mindfully incorporate patience into your long-term plan. You’ll be glad you did.
Assemble a Team
Even if you know your stuff when it comes to travel, you won’t be able to create a successful digital travel magazine alone. Assemble a stellar team around you to ensure that your magazine has the best chance of survival possible.
Ideally, your team should consist of knowledgeable writers, web design gurus, finance whizzes, and marketing strategists. If these roles overlap within team members, all the better.
What’s the most important thing to keep in mind when putting your team together? To find people whose values and passions are aligned. If your dream is to create a digital magazine about how to travel with a disability, make sure that this is also a personal dedication and commitment of each person in your organization as well.
Choose a Digital Platform
Once you have discovered your niche, gathered up some funding, and assembled a great team behind you, it’s time to decide which platform you would like to publish your work on. Do some research about the best digital publishing platforms out there today and what makes them different from one another. From there, choose which one is the best for your magazine’s specific needs.
How to Start a Travel Magazine with an Edge
If you’re wondering how to create a magazine that truly stands out from the rest, focus on finding an edge. What does this mean, exactly?
It means that you should find what you can offer readers that other publications cannot. Whether that is exclusive information and tips, or free goods and services, do what you can. As long as you are fostering a sense of exclusivity and developing an edge to rival your competition, you’re on the right track.
Keep That Content Flowing
There’s no better way to drive away readership than to produce stale content for your digital travel magazine. So, if you want to keep your readers happy, keep that fresh content flowing!
In order to make this happen, start by trusting your own unique voice. Whether you are solely producing the written work for your mag, or you have a team of writers, your consistent tone will be exactly what your readers want. Keep it coming.
Next, don’t be afraid to think outside of the box (within your chosen niche, of course). Surprising your readers with new ideas is never a bad thing.
And finally, constantly research your competition. It’s totally okay to steal general ideas for article topics from them. Just make sure to never plagiarize, and to put your own spin on it!
How to Start a Travel Magazine – Wrapping Up
Now that you know how to start a magazine that’s sure to hit the ground running, what are you waiting for? Get out there and share your passion for travel with the world!
Just remember to identify a specific niche, to assemble a team of likeminded individuals, and to create a unique edge and voice for your publication. And don’t forget to remain patient throughout the process.
Do you have any questions or comments? Feel free to contact us! We’re here to help.